Zipporah M, Macharia S, Kibe J. Assessing the relationship between brand message and guests’ choice in the Sarova hotel chain in Nairobi. HITM [Internet]. 2019 Dec. 25 [cited 2024 Nov. 2];7(2):39-46. Available from: http://htmanagementvb.com/index.php/HITM/article/view/27